|
|
5 million Russian-speakers reside in the USA
1.5 million of them live in the tri-state area
• 95% of households own at least one vehicle
• Over 50% of households earn over $55,000 annually
• Russian American annual buying power approaches $50 billion
• Russian is the 3rd most spoken language in the USA after English and Spanish
• Over 50% of adults have Bachelors’ degrees
• 53% are homeowners
• 65% live active lifestyles traveling on vacation at least once a year
• Over 60% are eager to preserve their Russian language and culture
• 66 % keep up with Russian news. They rely on Russian-language media for latest news and information
Age Distribution
14-34 25%
35-45 17%
45-60 37%
61+ 21%
Gender Distribution
51% Female
49% Male
|
|
|
|
|
|
|
